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PIETER-ERNST COETZEE

SENIOR AGRONOMIST

SERVING FARMERS WITH HANDS IN THE GROUND

PROFILE

SERVING FARMERS WITH HANDS IN THE GROUND

My passion to learn to has always been my compass, but becoming and academic was not for me. You see, agronomy and soil science has become more than just a science to me. It’s become a hobby that is skilled, that offers a service and that adds benefit to my clients and the company I work for.

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  • To the company it’s about making that SALE,

  • To the farmer it’s about long-term PRODUCTIVITY,

  • To me, it’s about aligning their objectives in a way where both achieve SUSTAINABLILITY and long-term NET PROFITABILITY.

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Being a Precision Agricultural Specialist is about listening; not to respond but to understand the need or the problem. It’s about providing a service that manages uncertainty by looking at the bigger picture. It’s a responsibility is to reduce the risk to both the company I work for as well as my client, the farmer. It requires knowledge that goes further than the assumption than an increase in fertilizer sales is equal to an increase in yield.

 

As a Precision Agricultural Specialist, it’s about developing a skillful solution that is based on a strong understanding of a farmer’s soil health practices and how it relates to a potential that sustains the ever-increasing world population; well after the application of a fertilizer.

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TECHNICAL SALES ADVISER - SOUTHERN AFRICA,
Tessenderlo Kerley International 

February 2018 – Current

JOB DESCRIPTION

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  • Contribute to the development of an appropriate and refined sales strategy for the South African region; translating to tactical and operational actions.

  • Development and implementation of unique selling propositions and differentiators by using knowledge of the market and its competitors.

  • Building and maintaining a network of technical contacts.

  • Contribute to design and execute field trials in the region to promote the benefits of related products.

  • Facilitate and follow up regularly on demonstration trials

  • Provide education, training and technical support to (potential) customers (distributors, blender and growers.

  • Work closely with selected distributors to find mutually beneficial solutions on sales volumes and merging, in order to propose and implement local distributor agreements.

  • Stimulate products sales; using local marketing and promotional materials and events.

  • Maintain and update an action plan, accountable for administrative tasks, market and business data capturing.

  • Provide input for demand forecasting and advise on demand planning.

  • Identify technical solutions to customer difficulties.

  • Provide direct support via training activities in line with the agreed sales and market action plans.

  • Coordinate with the Sale Manager and Regional Agronomist in order to deliver appropriate and accurate technical support.

  • Ensure the highest level of products stewardship on all products including product risk liabilities.

  • Gather and analysing market intelligence; as to comprehend the competitive landscape.


TROONSTRAAT 130 RUE DU TRÔNE
1050 BRUSSELS
BELGIUM
T: +32 2 639 19 65 (BELGIUM)


FOR MORE INFORMATION ON TESSENDERLO KERLEY INTERNATIONAL KINDLY FOLLOW THE LINK BELOW:
W: www.cropvitality.com

WORK EXPERIENCE

The what, where and who

I’m constantly taking on new and interesting projects that help me build my personal brand. From industry-related tasks to unusual and sporadic opportunities, each experience I’ve had has turned me into who I am today.

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SENIOR SOIL SCIENTIST,
Omnia Holdings

March 2013 – August 2017

JOB DESCRIPTION

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I have developed my academic skills in Agronomy and Soil Science into a practical set of skills and methodology that offered to my client’s strategic service and/or solutions taking into account plant and soil health along with plant nutrition.

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I have used the same knowledge and set of skills as a strategic training tool in which regional agronomist and sales representatives are taught to consider fertilization as a sustainable concept of both soil and plant. During that times I have conducted field experiments in South Africa (Western Cape, Eastern Cape and Kwazulu Natal), Mozambique, Zambia and Zimbabwe, building up my expertise and using it as a marketing tool with which to promote Omnia's vision of plant nutrition.

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To develop a strategic technical support service to the farmer that incorporates advanced strategies that sustain net-profitability whilst promoting healthy soil and plant management practices on the farm.

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TECHNICAL TOOLS

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  • Soil sampling - using GPS guidance and grid sampling

  • Soil and plant interpretations - using chemical lab results.

  • Crop inspections – to identify possible risks

  • Ag-Leader Precision Technology - used for fertilizer recommendations and risk management.

JUNIOR AGROMETEOROLOGY LECTURER AND RESEARCHER, University of the Free State

January 2011 -  December 2012

JOB DESCRIPTION

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  • Determination of Agronomic-Use-Efficiency and Nutrient-use-Efficiency,

  • Within various soil mediums,

  • With the aim to report on agronomic deliverables,

  • Through data collection of agronomic parameters such as:

  • Crop, Cultivar, planting densities, fertilization, cultivation and pest management practises

EDUCATION

Learning and Living

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PHILOSOPHIAE DOCTOR (P.hD) SOIL CHEMISTRY,
University of the free state.

In Progress

THESIS TITLE

Phosphorus phase equilibrium kinetics and sorption dynamics as influenced by ortho and polyphosphorus sources in key South African cropped soils.

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OBJECTIVE

This research will contribute to the generation of appropriate P source and P application rate recommendations within the crop management program for key South African soil types. 

MAGISTER SCIENTIAE AGRICULTURAE (M.Sc.Agric.) AGRONOMY,
University of the Free State.

January 2011 – December 2013 (Obtained)

DISSERTATION TITLE

Response of maize to phosphorus and nitrogen sources on a low phosphorus content soil.

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BACCALAUREUS SCIENTIAE AGRICULTURAE HONORES (B.Sc.Agric.Hons.) AGRONOMY,
University of the Free State.

January 2010 – December 2010 (Obtained)

RESEARCH TOPIC

Evaluation of the relative agronomic efficiency of nitrophosphate with wheat as test crop in a greenhouse trial.

BACCALAUREUS SCIENTIAE AGRICULTURAE (B.Sc.Agric.) AGRONOMY AND AGROMETEOROLOGY,
University of the Free State.

January 2006 – December 2009 (Obtained)

COURSE WORK INCLUDED

Plant Health Management, Principles Of Plant Health Control, Agricultural Marketing, Sustainable Soil And Water Management, Agriculture Statistical Analysis, Weed Control, Research Methodology, Crop Production Under Protection, Operational Agrometeorology, Synoptic And Dynamic Meteorology, Physical Meteorology, Farm Planning And Management, Soil Ecology, Statistical Analysis And The Economic Management Of Resources, Advance Computer Practice.

RESEARCH AND PUBLICATIONS

Knowledge is meant to be shared

South African Journal of Plant and Soil,
April 2016.

EVALUATION OF THE EFFECTS OF PHOSPHORUS AND NITROGEN SOURCE ON AERIAL AND SUBSOIL PARAMETERS OF MAIZE (ZEA MAYS L.) DURING EARLY GROWTH AND DEVELOPMENT

ABSTRACT

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In South Africa, maize is often produced on highly weathered the nutrient requirements of maize is especially important during early vegetative growth and development, particularly when produced on highly weathered soils with low organic matter contents. Therefore, the growth response of maize to different nitrogen (N) sources viz. limestone ammonium nitrate and urea, phosphorus (P) sources viz. monoammonium phosphate, nitrophosphate and ammonium polyphosphate, as well as P application levels viz. 0, 10, 20, 30 and 40 kg ha−1 during early growth were evaluated. In pot trials with a sandy loam topsoil, aerial and subsoil plant parameters were measured to evaluate the effect of treatment and treatment combinations of P and N fertilisers on the vegetative growth and development of maize during the first five weeks after emergence. Plants treated with limestone ammonium nitrate had significantly greater plant parameter measurements compared with urea, primarily ascribed to immediate availability after application in addition to ease of uptake. Monoammonium phosphate and nitrophosphate (orthophosphate sources) yielded significantly greater aerial measurements compared with ammonium polyphosphate (polyphosphate source). Differences in subsoil plant parameter results for P source were not that clear. Aerial and subsoil plant parameter measurements were overall significantly greater with P applied at 40 kg ha−1 than the majority of lesser application rates.

South African Journal of Plant and Soil,
October 2016.

EFFECT OF PHOSPHORUS AND NITROGEN SOURCES ON ESSENTIAL NUTRIENT CONCENTRATION AND UPTAKE BY MAIZE (ZEA MAYS L.) DURING EARLY GROWTH AND DEVELOPMENT

ABSTRACT

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In South Africa, maize is often produced on highly weathered soils with low organic matter contents. These soils are unable to supply sufficient nitrogen (N) and phosphorus (P) for sustainable maize production, resulting in the use of fertilizer sources containing either N or P. In some instances, however, the efficiency of these sources may be questioned. In a glasshouse pot experiment, young maize aerial plant material was analysed to evaluate the effect of band-applied N sources, P sources and P application rates on the quantitative nutrient concentration, as well as uptake of several nutrients. With the exception of K uptake, all parameters were significantly affected by the main effects only. Nutrient concentration measurements were inconsistent for N sources.  Both nutrient concentration and uptake were greater with the application of the orthophosphate sources monoammonium phosphate (MAP) and nitrophosphate (NP) compared to the polyphosphate source ammonium polyphosphate (APP). The 40 kg P ha-1 application enhanced the uptake of N, P, Ca, S and B. No applications of P lead to increased N, Mg, Cu and Zn concentrations.

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AFFILIATIONS AND ACHIEVEMENTS

Organizational Affiliation

REGISTERED AGRICULTURAL SCIENTIST 400261/15,

 

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|| SOUTH AFRICAN COUNCIL FOR NATURAL SCIENTIFIC PRFESSIONALS, 2015

BACKGROUND

The South African Council for Natural Scientific Professions (SACNASP) is the legislated regulatory body for Natural Science Professionals in South Africa.

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SACNASP recognizes and registers natural scientific practitioners and fosters the ethical practise and training of the natural scientific professions.

Achievement

PROFESSIONAL SELLING SKILLS,

 

         

|| ACHIEVE GLOBAL, 2015

 

TOPICS COVERED

Needs Satisfaction Selling Process, Customer Needs, Resolving Customer

Concerns, Customer Support, Customer Scepticism, Connective Skills and Addressing Indifferences.

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GOAL

To make informed, mutually beneficial decisions

Achievement

POWER SPEAKING,

 

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|| THE VOICE CLINIC, 2015

TOPICS COVERED

Effective Voice Production, Creating a Professional Image using Dynamic Body Language, Energy and Enthusiasm, Speech Construction, Skills of Perception, Personal Presentation Styles and Development, Listening Techniques, Quick Thinking, Self-Selling Skills.

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GOAL

Professional Communication Skills Developments

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PROFICIENCIES

Knowledge and expertise

SKILLS

FOCUS AREA

Proficient and hands-On in all aspects of Sales, Plant and Soil Health and the Economics of Marketable Yield.

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EXTENDED SKILLS

Soil Science and Soil Management | Crop Science and Crop Research | Geographical Information Systems Modeling | Fertilizer Input and Correction Programs | Market Research | Product Marketing | Agricultural Sciences and Economics | Mathematical and Analytical Skills | Administration and Finance Facilitation

COMPUTER

PROFICIENCY

TECHNICAL TOOLS

  • ssToolbox Farm-Works

  • Farm Crawler

  • Ag-Leader

  • SST-Summit


MICROSOFT OFFICE 365

  • Word

  • Excel

  • Outlook

  • One Drive

  • Publisher

  • PowerPoint

LANGUAGE

PROFICIENCY

ENGLISH

  • Fluent

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AFRIKAANS

  • Native

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REFERENCES

To those who helped carve us . . .

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MR GEERT GYSELINCK 

BUSINESS UNIT DIRECTOR AND GLOBAL COMMERCIAL DIRECTOR 


TESSENDERLO KERLEY INTERNATIONAL

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Web                  

www.linkedin.com/in/geert-gyselinck-8b2596

 

Email               

geert.gyselinck@tessenderlo.com

 

Call                  

+32 2 639 19 65 (BELGIUM)

MS VENESSA MOODLEY

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COMMERCIAL MANAGER,

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FERTILIZER INTERNATIONAL,

 

OMNIA HOLDINGS LIMITED

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Web                  

www.omnia.co.za

 

Email             

Venessa.moodley@omnia.co.za

 

Call                  

+27 82 608 3350

MS YOLANDIE KRUGER

 

DIRECTOR,

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DINAMUS AGRICULTURAL ADVISORY

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Web    

www.linkedin.com/in/ykruger/?ppe=1

 

Email               

Landi@dunamus.co.za

 

Call                  

+27 27 601 9323

MR ROEAN WESSELS

PRINCIPLE SUMMER CROP PLANT BREEDER,

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SENSAKO (PTY)LTD

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Web                  

www.sensako.co.za

 

Email               

Roean.wessels@sensako.co.za

 

Call                  

+27 82 388 0311

Friedrich Nietzsche

"There are no facts, only interpretations"

Home: Contact

Contact

Lone Hill, Sandton, 2191, South Africa

+27 79 825 9612 (RSA)

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